Faculty of Commerce & Economics | SU
The Department offers distinguished academic programs in the fields of business administration, marketing, and production management, with a focus on preparing students to effectively manage and operate within business organizations.
To achieve excellence with a leading role in business administration and marketing locally and regionally.
The Department of Business Administration strives to prepare highly qualified administrative professionals equipped with rigorous academic, professional, and research competencies to fulfill the imperatives of sustainable development and the needs of local and regional labor markets. The Department seeks to achieve this through a distinguished faculty and contemporary curricula aligned with quality assurance and academic accreditation standards, while fostering proactive partnerships with relevant institutions and the broader community.
1. Prepare and qualify graduates in the Business Administration and Marketing programs by equipping them with the knowledge, competencies, and professional skills required to perform managerial functions effectively and to meet the needs of the local and regional labour markets.
2. Develop students' research and analytical capabilities by enhancing their proficiency in the use of information technology and management information systems for scientific research and for analyzing and solving managerial and marketing problems encountered by business organizations.
3. To promote and consolidate a culture of quality assurance and social responsibility towards institutions, business organizations, and the broader community.
4. To provide specialized consultancy and professional training services tailored to the needs of both for-profit and non-profit organizations.
The discipline of Business Administration is recognized as one of the most pivotal academic fields addressing a multitude of private-sector challenges—encompassing administrative, marketing, financial, and other administrative sciences. This is effectively addressed through postgraduate programs that garner increasing attention from the University's leadership, with the strategic aim of forging a robust partnership between higher education outcomes and labor market requirements. To this end, the program is supported by a highly qualified and specialized academic faculty operating in strict accordance with quality assurance standards. Enrolled students will be equipped with comprehensive academic knowledge within this precise specialization, alongside the theoretical and practical skills requisite for business administration, thereby fulfilling the current and future demands of both domestic and international labor markets. Furthermore, modern scientific technologies—including computers, internet resources, and specialized software applications—will be fully integrated into research endeavors. The program will also implement a comprehensive academic advising framework to ensure students rigorously acquire scholarly knowledge within their discipline. A continuous emphasis is placed on applied research as a fundamental graduation requirement. Moreover, the program mandates the continuous periodic review and monitoring of contemporary studies in business administration to systematically assimilate ongoing global scientific advancements.
The program seeks to equip postgraduate students with a rigorous, scientifically grounded approach to business administration, transforming them into self-assured, effective, and ethically responsible corporate leaders who are comprehensively prepared to navigate complex strategic challenges within a highly dynamic global economy.
1. Cultivate a comprehensive and multi-disciplinary knowledge base across key functional areas of global business and management operations.
2. Prepare and qualify specialized, high-caliber executive cadres capable of driving modern business administration practices.
3. Enhance advanced administrative and leadership competencies, fostering high-performance teamwork and organizational agility within dynamic institutional frameworks.
4. Expand contemporary problem-solving and critical-thinking capacities through rigorous case-study methodologies, seamlessly bridging foundational theoretical models with complex real-world practice.
5. Contribute meaningfully to the advancement of human knowledge and academic discourse, serving as a vital conduit for scientific research and theoretical innovation in management studies.
6. Acquire advanced scientific research competencies and methodologies tailored specifically to evaluating administrative policies and corporate strategies.
1- Total Credit Completion: Successful attainment of thirty-six (36) cumulative credit hours, categorized into thirty (30) credit hours of instructional coursework and six (6) credit hours dedicated to the Master's Thesis.
2- Minimum Academic Standing: Students must achieve a cumulative grade average of no less than 'Good' (75% of the total marking scale). Students failing to meet this benchmark upon completion of coursework shall be awarded a PG Diploma, resulting in the formal cessation of their registration from the EMBA program.
3- Thesis Candidacy Prerequisites: Registration and execution of the Master's Thesis are contingent upon the successful completion of all thirty (30) credit hours of instructional core courses with a cumulative grade average meeting or exceeding 75%.
4- Language Certification Deadline: Clearance of the TOEFL certificate with a minimum score of 450 is mandatory. Graduation credentials and academic degrees will not be processed or conferred until this requirement is fully fulfilled.
The discipline of Business Administration is recognized as one of the most pivotal academic fields addressing a multitude of private-sector challenges—encompassing administrative, marketing, financial, and other administrative sciences. This is effectively addressed through postgraduate programs that garner increasing attention from the University's leadership, with the strategic aim of forging a robust partnership between higher education outcomes and labor market requirements. To this end, the program is supported by a highly qualified and specialized academic faculty operating in strict accordance with quality assurance standards. Enrolled students will be comprehensively equipped with the requisite academic knowledge within their precise specialization. Furthermore, the program seeks to keep pace with continuous scientific and global developments by incorporating contemporary theories, practices, and approaches in business administration. In addition, students are encouraged to participate in academic seminars and engage with recent developments in the field to enhance their professional competencies, research capabilities, and practical skills, enabling them to contribute effectively to business organizations and the broader economic environment.
To prepare highly qualified professionals and scholars in business administration through an inspiring educational and research ecosystem, capable of fulfilling the local, regional, and international demands of the labor market both academically and professionally in strict compliance with academic quality assurance benchmarks.
1. Equip graduate students with conceptual frameworks, advanced theoretical paradigms, and practical methodologies across core business administration disciplines while tracking global developments in scientific knowledge.
2. Qualify and train specialized administrative leaders capable of optimizing organizational performance and leading cross-functional teams.
3. Provide advanced scientific research opportunities for distinguished bachelor's degree holders to foster scholastic growth and academic progression.
4. Conduct pioneering scientific research to deliver rigorous, empirical solutions to complex organizational bottlenecks and systemic business problems.
5. Enrich universal human knowledge and contemporary business literature by serving as a continuous pipeline for innovative scientific and analytical contributions.
6. Cultivate advanced leadership capabilities, critical thinking frameworks, and analytical diagnostics necessary to identify and mitigate macroeconomic and microeconomic market challenges.
7. Enable program participants to acquire advanced research competencies specifically geared toward evaluating, reforming, and steering administrative policies and corporate governance.
1- Completing a total of 36 Credit Hours, meticulously separated into 30 Credit Hours of mandatory coursework and 6 Credit Hours of structural empirical thesis research.
2- The student must complete all core coursework with a cumulative GPA minimum threshold of 75% ('Very Good'). If a student achieves below this minimum threshold, their registration in the Master's track is terminated, and they are granted a terminal High Postgraduate Diploma exit award.
3- No graduate student is permitted to formally register or log their Master's Thesis topic until they have cleared all 30 Credit Hours of core curriculum coursework with the required minimum cumulative GPA of 75%.
4- Attainment of a minimum institutional standard score of 450 on the institutional TOEFL or equivalent is mandatory. Graduation protocols, credential issuance, and degree conferral are frozen until this criterion is fully satisfied.
The field of Business Administration is one of the most significant disciplines, addressing a wide range of critical issues. Consequently, there is a growing emphasis within the university on graduate programs, particularly this specialization, which has garnered considerable attention from the university leadership. In response to this, the Faculty of Commerce and Economics has introduced a PhD program in Business Administration. This program is designed to equip students with comprehensive knowledge within their precise area of specialization. Furthermore, it aims to provide students with the practical and theoretical skills required to meet the immediate and future demands of both local and international labor markets. To achieve these objectives, the program will focus on supporting academically outstanding students and preparing them for teaching in their specialized areas within the Doctorate Program. The program will rely on a highly qualified teaching staff with advanced academic credentials and will utilize modern scientific technologies (computers, the internet, specialized software) in research activities. A structured guidance plan will be implemented to ensure students acquire in-depth scientific knowledge within their specialization, with a strong emphasis on applied research as a fundamental component of the graduation requirements. The program will also incorporate continuous periodic evaluation and review. It will also engage with current research in Business Administration to ensure the program remains aligned with evolving scientific and global advancements. Students will also participate in academic seminars and explore contemporary Business Administration theories to enhance their theoretical and practical expertise and capabilities. Recognizing the absence of formal coursework in existing university programs and the current reliance on peer-reviewed research publications as a key substitute, general guidelines have been established to regulate the publication process of scientific research in peer-reviewed journals. The structure of the program and the rules and regulations for publishing scientific research have also been set in accordance with the program's standards. Attached is a copy of the course specification prepared by the faculty members within the department.
The PhD Program in Business Administration seeks to prepare and qualify professionals in management with specialized scientific and research expertise, ensuring quality and proficiency to meet the needs of organizations in business administration at both local and international levels.
1. Provide those enrolled in the program with diverse knowledge and skills in management and enhance their abilities to handle complex practical situations and adapt to environmental changes.
2. Strengthen students' abilities to connect theory with practical reality, establish foundations for institutional development, and apply modern administrative practices to improve the performance of various business organizations.
3. Develop the capabilities of those enrolled in the program to use and apply modern scientific research methods in local and international management contexts.
4. Adopt high-quality, distinctive teaching methods that keep pace with the latest advancements.
5. Enhance the analytical, creative, and critical thinking abilities of the participants in the program.
6. Familiarize researchers with various modern administrative developments in their field of specialization.
1- Total Years Required for Graduation: 2-3 years, with a maximum of four years.
2- Publishing two research papers in peer-reviewed scientific journals, one in a Sana'a University journal and the other indexed in Scopus.
3- The minimum requirement for approving the PhD Dissertation Defense is two years from the date of the Department Council's approval of the PhD proposal.
4- Transfer students from other universities or centers, if any, can submit their cases to the department for consideration of potential reductions in the required duration. The department will form a committee to review the case and make a decision.
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