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Graphic and multimedia design program

Computer Center

An introductory overview of the program:

Simply, graphic design in English is the art of transforming ideas into visual design to deliver a specific message to the audience. Graphic design is considered an alternative to the ancient art of drawing. Instead of relying on a brush and a palette, drawing is relied upon through some programs on Electronic devices, this is done for marketing, educational or technical purposes.

The specialty of graphic design has become one of the important specializations in the labor market, but it requires a person with the passion and ability to be creative to implement designs in a distinctive way and transform ideas into creative visuals that are close to the audience and touch their feelings.

Graphic design is not just an advertisement or a banner! But it is a broad specialty and is divided into many fields. The most prominent programs used in graphic design are: Photoshop / Illustrator / InDesign Graphic design is related to many fields, including television advertisements, website design, advertising, and others

Introduction to the program

Graphic design reflects modern language and visual culture, by harnessing the latest advanced technological capabilities of computers, special software, multimedia, and other technical tools to translate creative ideas into artistic projects by integrating creative skills with multimedia applications and technologies, and exploiting all of that in various sectors.

 

This specialization is based on the scientific and professional qualification of students in the fields of advertising and media institutions, enabling them to engage in the professions of designing and producing printed and visual advertising, three-dimensional designs, and animated visual effects according to technical methods and modern technology, where the student masters the use of various design programs and applications to produce innovative and purposeful designs.

Program Identification and General Information

 

 

 

1

Name of the Program

Graphics and Multimedia

2

The academic degree granted by the program (certificate)

Diploma

3

Total credit hours to grant the qualification

(Degree)

72

4

The entity responsible for granting the academic degree (university)

Sana’a University

5

Name of the college to which the program belongs

Computer Center

 

6

Name of the department to which the program belongs

Graphic Design

7

Number of years of study in the program

Two years

8

Study system in the program

four semesters

9

Profession(s) that the program prepares for admission to

Graphic designer

10

Language of study in the program

Arabic / English

11

Other scientific departments participating in implementing the program

Information systems/mobile and Internet applications

12

The place of implementation of the program

Sana’a University

13

Qualification required to join the program

High school diploma (scientific/literary)

14

GPA required for admission

50%

15

Other terms

Trade-off

16

Name of the program coordinator

Mr. Majid Aslan

Department Mission

Providing distinguished educational and training services in the field of graphic design through a stimulating environment in accordance with quality standards and academic accreditation to meet the requirements of the labor market.

Department Aims

The department aims to:

1-      Preparing specialized cadres in the fields of graphic and digital design who contribute to the development of society and meeting the requirements of the labor market locally and internationally.

2-      Strengthening the local and regional market with qualified cadres according to the requirements of the labor market.

3-      Providing scientific and practical consultations related to the fields of graphic and digital design.

4-      Preparing a staff capable of delivering the message to the target audience, according to the latest graphic and digital design techniques.

5-      Harnessing graphic design techniques in various sectors of society, especially the commercial and artistic advertising sector, to advance their levels.

6-      Providing students with the skills of free drawing, and studying the applications of two- and three-dimensional computer drawing.

7-      Training students to produce different types of artistic works, for the purpose of using them in various institutions.

Program Mission

Providing distinguished educational and training services in the field of graphic design through a stimulating environment in accordance with quality standards and academic accreditation to meet the requirements of the labor market.

Program Aims

The program aims to:

1.      Preparing specialized cadres in the fields of graphic and digital design who contribute to the development of society and meeting the requirements of the labor market locally and internationally.

2.      Strengthening the local and regional market with qualified cadres according to the requirements of the labor market.

3.      Providing scientific and practical consultations related to the fields of graphic and digital design.

4.      Preparing a staff capable of delivering the message to the target audience, according to the latest graphic and digital design techniques.

5.      Harnessing graphic design techniques in various sectors of society, especially the commercial and artistic advertising sector, to advance their levels.

6.      Providing students with the skills of free drawing, and studying the applications of two- and three-dimensional computer drawing.

7.      Training students to produce different types of artistic works, for the purpose of using them in various institutions.

 

Program Benchmarks

 

  •  
  1. National Academic Reference Standards (NARS) for Undergraduate Computing Programs, Council for Accreditation & Quality Assurance, Republic of Yemen, May 2018 (First Edition).
  2. 1st Level standard of Academic Program Specification (2017), Council for Accreditation & Quality Assurance, Yemen
  3. Palestine Technical University: Diploma in Graphic Design https://ptuk.edu.ps/diploma-in-graphic-design-programs-department-of-information-technology-departments-palestine-technical-college-academics/
  4. King Saud University: Community College: Diploma in Graphic Technologies:
  1. Al-Balqa Applied University, Jordan:
  2. https://www.bau.edu.jo/Plans.aspx?colno=18&specno=79&degno=2&planno=95
  3.  
  4. Centennial College in Canada Graphic Design Diploma:
  5. https://www.centennialcollege.ca/programs-courses/full-time/graphic-design/
  6. 7.      NT International University Malaysia: Graphic Design Diploma:
  7. https://newinti.edu.my/programme/diploma-in-graphic-design/

 

 

 

Intended Learning Outcomes (ILOs)

First: The field of Knowledge and Understanding (A) 

 

After successfully completing the program, the graduate will be able to:

A1 –

Demonstrates sound knowledge and understanding of the concepts and principles of general culture and the basic and supporting sciences of graphic and digital design.

A2 – 

Explains basic concepts, principles and theories related to graphic and digital design and relevant codes of ethics.

A3 –

Defines the basic principles of graphic and digital design and how to benefit from them in his profession.

A4 –

Describes the foundations and procedural steps for producing high-quality designs capable of achieving the goal for which they were designed.

 

Second: The field of mental skills: Intellectual Skills (B)

 

After successfully completing the program, the graduate will be able to:

B1 –

Efficiently practice analytical and critical thinking skills in studying and evaluating graphic and digital design problems to arrive at appropriate solutions.

B2 – 

Predicts the overall structure of the design by analyzing client data.

B3 –

Designs plans to produce integrated designs suitable for various institutions.

B4-

Determines the appropriate and effective design for each client from a range of available options.

 

Third: The field of Professional and Practical Skills (C)

 

After successfully completing the program, the graduate will be able to:

C1-

Practicing practical skills in various fields of graphic and digital design effectively, taking into-account professional ethics.

C2 – 

Accurately records the comprehensive design story of an organization, including information about the behavior and requirements for using these designs.

C3 –

Reads the audience’s desire and direction and works on designs that meet their needs in order to achieve positive results for the organization.

C4 –

Evaluates the results of using designs and makes appropriate proposals and modifications to enhance the results.

 

Fourth: General Skills Field: General Skills (D)

 

After successfully completing the program, the graduate will be able to:

D1 –

Works effectively in normal circumstances and in crises, alone and within a team.

D2 – 

Practicing problem-solving skills, negotiating with the client, supervising design projects, and writing reports on them efficiently and professionally.

D3 –

He communicates effectively with other colleagues in the profession and owners of advertising institutions and expresses his ideas clearly and objectively.

D4 –

Develops his own scientific, professional and research capabilities and follows developments in his field of specialization.

Study plan for Graphics and Multimedia

Study plan for Graphics and Multimedia

 

First Year: First Semester

Pre- Requested

Contact Hours

Courses Titles

Total C.H

Tut.

Pr.

Th.

 

3

2

 

2

English Language

 

3

2

 

2

Mathematics

 

3

 

2

2

Introduction to Computers

 

3

 

2

2

Programming Basics

 

3

 

 

3

Introduction to Graphic Design

 

3

 

4

1

Free Drawing

 

18

4

8

12

Total of Credit Hours  

 

Study plan for Graphics and Multimedia

 

First Year: Second Semester

Pre- Requested

Contact Hours

Courses Titles

Total C.H

Tut.

Pr.

Th.

 

3

 

2

2

2D Digital Design (1)

 

3

 

2

2

Computer Graphics Applications (1)

 

3

 

2

2

Press Publication Design

 

3

 

2

2

JavaScript Programming

 

3

 

2

2

Digital Photography

 

3

 

4

1

Color Theory

 

18

 

14

11

Total of Credit Hours  

 

Study plan for Graphics and Multimedia

 

Second Year: First Semester

Pre- Requested

Contact Hours

Courses Titles

Total C.H

Tut.

Pr.

Th.

 

3

 

2

2

2D Digital Design (2)

 

3

 

4

1

3D Digital Design (1)

 

3

 

2

2

Computer Graphics Applications (2)

 

3

 

4

1

Digital video Making (1)

 

3

 

2

2

Animation Principles

 

3

 

2

2

Entrepreneurship and Graduation Project (1)

 

18

 

16

10

Total of Credit Hours  

 

Study plan for Graphics and Multimedia

 

Second Year: Second Semester

Pre- Requested

Contact Hours

Courses Titles

Total C.H

Tut.

Pr.

Th.

 

3

 

2

2

Advertising and Marketing

 

3

 

4

1

3D Digital Design (2)

 

3

 

2

2

Elective Course (1)

 

3

 

4

1

Digital video Making (2)

 

3

 

2

2

Elective Course (1)

 

3

 

2

2

Entrepreneurship and Graduation Project (2)

 

18

 

16

10

Total of Credit Hours  

Electives Courses:

Study plan for Graphics and Multimedia

 

Electives Courses:

Pre- Requested

Contact Hours

Courses Titles

Total C.H

Tut.

Pr.

Th.

 

2

 

2

1

Creative Thinking

 

2

 

2

1

3D Animation

 

2

 

2

1

Web Design

 

2

 

2

1

Videos Producing

 

2

 

2

1

Designing Advertising Campaigns

 

2

 

2

1

UI/UX design

 

2

 

2

1

Digital games design

 

 

 

 

 

 

Admission Requirements for the Program

For a student to be accepted into the program, the following conditions are required:

–          Admission to the program in accordance with the admission rules determined by the Ministry of Higher Education and Scientific Research as well as the university admission guidelines.

–          General Secondary Education Certificate (Science Section) or any equivalent certificate with a grade as specified in the admission rules issued by the Ministry of Higher Education and Scientific Research.

–          Pass the aptitude test and personal interview.

–          Any necessary condition for specialization determined by the department.

Requirements for transfer between levels or graduation

From the first level to the second level, 36 hours

36 hours

Graduation

72 hours

 

 Graduation Requirements:

Graduation from the Graphic Design Department requires the following

1.      Student attendance must not be less than 75% of lecture attendance.

2.      The student graduates after successfully passing all program requirements.

3.      The total number of credit hours for the program is 71 credit hours