Sana’a University Faculty of Mass Communication: A Model for Successful Private Sector Partnerships

In a practical demonstration of its commitment to bridging the gap between academic theory and professional practice, the Faculty of Mass Communication at Sana’a University continues to see tangible results from its field training initiatives. A standout success recently emerged through the exemplary performance of one of its students during an internship with the HSA Group (Hayel Saeed Anam & Co.), highlighting the effectiveness of the faculty’s applied curriculum and its openness to private sector collaboration.

The recognition of Najeeb Abdulwahed Qa’shan, a student in the Department of Public Relations and Advertising, serves as a testament to the faculty’s efforts in preparing students according to modern professional standards. This achievement reflects the quality of the academic programs and the university’s dedication to empowering students with practical skills within high-stakes, professional environments.

Field training is a core pillar of the Public Relations and Advertising curriculum. The faculty designs these programs as a “real-world bridge,” connecting classroom knowledge with professional execution through strategic partnerships with industry leaders. This approach ensures that graduates are not only academically proficient but also competitive candidates in the evolving media labor market.

The Dean’s Office emphasized that this success is the fruit of a clear academic policy focused on:

– Aligning coursework with global industry trends.

– Prioritizing applied learning over rote memorization.

– Expanding partnerships to strengthen the university’s role in the national economy.

By fostering a culture of excellence and professional discipline, the Faculty of Mass Communication remains dedicated to its mission: graduating scientifically and practically qualified media professionals who contribute effectively to community service and sustainable development.